Boaxt, geoeconomics in action
Backed by a proven, rigorous, and reliable technology - and above all, one that can be adapted ad libitum - Boaxt intends to encourage an in-depth thought leadership on technology, focused on challenges of space management in its three major dimensions, land, air and water.

A demonstration that technological efficiency can be harmoniously combined with respect for human beings and nature. This forward-looking dimension is in synergy with the Blue Economy initiative.

Beyond the technical parameters that have presided over the birth of the Boaxt, the idea is to reflect on the future of our world, seen from the perspective of the geo-economy of water, on a global scale as well as on a local scale. Geoeconomics is not a term lightly chosen. It captures Boaxt's desire to correlate reality and thought, technology and nature.
Pascal Lorot, president of the Choiseul Institute, has been the promoter of geoeconomics* concepts, in France and in Europe since 1997, as Edward Luttwak was in the United States. Hence, thinking about the emergence of Boaxt in the era of geoeconomics means accepting an integration into our thinking spectrum of all parameters related to the material and immaterial economy. From this point of view, Boaxt appears as a technical vector having its full and complete place in the knowledge economy.

The main idea of this positioning is to place Boaxt at the confluence of multiple fields of reflection and knowledge. Far from being reduced to a simple technical apprehension of the subjects, we wish to encourage transversal dialogues.

As the founding fathers of business intelligence have long since identified, many countries suffer from centuries-old habits of working in "silos", when it should instead be thinking transversality and cooperation. This is a major flaw at a time when globalization requires adaptability, open-mindedness, and agility.
Optimizing aquatic or marine surfaces from mobile floating platforms is not just a matter for engineers. By entering the field of water geoeconomics, we wish to bring together experts from different backgrounds:
  • human and social sciences, cognitive and neurosciences,
  • management and natural sciences,
  • artificial intelligence, and economic intelligence.
Taking up the challenges of tomorrow's land planning in a forward-looking manner requires a synoptic perception of our world and its future.
Our vision
Therefore, as it grows, Boaxt will propose an ad hoc communication and information strategy, with a view to exploring new horizons. ayant vocation à explorer de nouveaux horizons. Knowledge economy is not an empty word.

It must combine the material and immaterial economy in a planetary dimension, while remaining respectful of the environment as well as people and communities that thrive within it. With our partners from all geographical horizons, we will work in close collaboration so that by interconnecting sky, land, and water, we can develop our world of tomorrow, in the best possible way and for all.
* * In 2010, during his exchanges with the great French "reinventor" of geopolitics, Yves Lacoste, Pascal Lorot defined the sphere of geoeconomics as "a space where each confrontation is no longer based on a physical territory but rather on a virtual one, where the objective is no longer the conquest of a territory, of its resources and men, but the control of a key technology, of a strategic source of energy (rare earth) or of unique skills in that their possession gives its holder a competitive advantage in the fight, uninterrupted in history, for world hegemony".

And he specifies: "This new field, which integrates geopolitics and economic competition, was until now confined to relations between Western powers, the rivalry with the USSR being hardly geo-economic. The brutal emergence of China - the future planetary superpower - but also, and this is less talked about, of countries such as Brazil or India, also eager to master know-how, key resources and advanced technologies, broadens the world competition on a global scale."
La géopolitique et le géographe – Interview of Yves Lacoste with Pascal Lorot, Choiseul, 2010.

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